We’ll talk more about social media in Chapter 15. They amplify other people’s voices when they aren’t an expert on the subject. When people joke around, whose expense is it at? Whose voice is the loudest? Whose perspective is ignored?Īnd while many people give advice about “building your brand” online, people who are successful on social media often listen more than they post. If your company has a Slack channel or Discord server, you might pay attention to the dynamics that go on between employees. For example, you might use Twitter to follow experts in your field from diverse backgrounds and open yourself up to perspectives you might not have considered. When you post online, it’s great to upload standards of professionalism, but it’s also important to think about the wider context around you. LGBTQ2S+ youth are also three times more likely to experience online harassment. A Pew study found that 25% of black Americans had been harassed because of their race online. Racialized people also experience more harassment. For example, one 11-year study found that 71% of victims in online harassment cases were women. One of the really difficult things about this particular moment in workplace communication is that many people have to be online for their jobs, but risk online is unevenly distributed.
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